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| Brands
As
on date there are 5 major Tea Brands of Tata Tea alongwith their variants in the
Indian marketplace and it is the responsibility of this department to ensure that
the requirements across all parameters for Tea Quality, Packaging Materials and
Shopfloor processes are met. |
| Tea
Sourcing
Teas
for our various brands are sourced primarily from our own
estates spread across Assam, Dooars and Kerala. All surplus
requirements are met through the Auction centres located at
Guwahati, Calcutta, Siliguri, Cochin, Conoor and Coimbatore.
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| Tea
Blending
Tata
Tea has an experienced and skilled team of Tea Tasters and
Blenders spread across the various operational locations of
North and South India, who are calibrated to the specific
requirements of Tea Tasting to deliver consistent quality
of tea as per the standards laid down for each Brand of tea
and which are tailor-made to the specific requirements of
each target market.
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| Tea
Packeting Units
The
Quality Group's activities are not only restricted to Tea
Tasting and Blending but also extend to the areas of Quality
compliance in the field of Packaging Materials against laid
down standards and also to carry out intensive shop floor
checks and controls to ensure that Regulatory and Production
parameters and strictly adhered to. There are a total of 5
wholly owned Packeting units and 4 Third Party units where
a team of Quality Group Personnel are located to monitor and
oversee laid down Quality standards.
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| Customer
Complaint Management System
A
timebound system is in place to ensure that regular feedback on quality deliveries
is encouraged by interacting with our valued Customers. All customer complaints
are studied, analyzed, complaints Docketed, a detailed root cause analysis done
after which the complaint is closed. This ensures that our customers remain loyal
and all their complaints are addressed and acted upon. |
| Bench
Marking
In
order to maintain product superiority vis a vis competition,
regular Benchmark tasting of competitive Brands is carried
out by the Head Quality Group.
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| Development
of New Blend Formulations
The
Q-Group works closely with the Marketing team to design and develop new blends
for emerging markets.
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